The SI Photo Blog on Tumblr: A new way to experience Sports Illustrated’s iconic photography

With the launch of the SI Photo Blog on Tumblr, Sports Illustrated is providing its fans with a new destination for 57 years worth of iconic, award-winning photography. It’s a treasure trove of thousands of photos dating back to the magazine’s birth in 1954; some of the photos are classic, some are funny and some are just plain weird. All of them will be managed and posted by SI.com special projects producer Andy Gray (@si_vault). So how did Andy develop this idea?

“It’s something I’ve wanted to do ever since I started a Twitter feed for the SI Vault,” he says. “Whenever I posted photos — especially quirky ones from the 70s and 80s — they got a ton of response. So I started thinking of what I could do to branch out.”

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